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How To Find And Contact Your Market On Social Networking Sites

By eSources Editor

eSources Editor

In this article we discuss a number of techniques to identify and reach your market on social networking websites.

The Psychology Of Writing Sales Copy Part I

By eSources Editor

eSources Editor

In this article we look at how you can use key psychology principles to write more effective sales copy.

The Psychology Of Writing Sales Copy Part II

By eSources Editor

eSources Editor

In this article we look at how to put your knowledge of human behaviour into practice by writing effective sales copy.

Sell the Benefits to Sell the Product

By eSources Editor

eSources Editor

In this article we discuss how you can increase your estore conversion rates by working on your product descriptions.

Five Ways To Push the Shopping Cart through Check Out

By eSources Editor

eSources Editor

In this article we discuss five strategies for reducing shopping cart abandonment and increasing sales conversions.

The Fun Factor of Online Selling

By eSources Editor

eSources Editor

To be a successful online retailer it is essential that you put some fun and excitement into your customers' shopping experience.

Evaluating Your Chinese Manufacturer

By eSources Editor

eSources Editor

In this article we look at how you can evaluate a potential manufacturing partner. We will put some emphasis on doing business with China, the most popular destination for outsourced manufacturing today.

8 Techniques To Upsell

By eSources Editor

eSources Editor

This article discusses 8 very powerful upselling techniques for your online estore.

5 Steps To A Better Shopping Cart

By eSources Editor

eSources Editor

Find out how to reduce shopping cart abandonment on your ecommerce site.

Selling Strategies – High Profit or High Volume?

By eSources Editor

eSources Editor

When reselling, you can adopt 3 general selling strategies. High Volume, High Profit, or Balanced. In this article which discuss each approach, and the pros and cons of each strategy.

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