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Know Your Incoterms To Avoid Costly Misunderstandings

By eSources Editor

eSources Editor

Incoterms are standardized terms that make it easier for buyers and sellers to understand the division of costs and responsibilities when shipping goods from one country to another.

A Picture is Worth a Thousand Words ... or Pounds!

By eSources Editor

eSources Editor

When you are selling on your website, eBay or any other auction site, the picture of your product is one of the most critical elements involved in the sale. In this article we outline some of the key elements you should consider when creating photographs of your products.

How to Sell Digital Products on eBay to Generate Cash Flow

By eSources Editor

eSources Editor

If you are just launching your new career as an online entrepreneur, you may not have a lot of free cash to commit to inventory. One way to kick start cash flow is to begin your selling career with digital product sales through sites such as eBay. In this article we outline how to setup your own digital delivery business.

Get a Free PayPal Enabled eCommerce Store

By eSources Editor

eSources Editor

eSources has partnered with a leading eCommerce provider to offer you a free PayPal Enabled eCommerce store, ready to be setup in minutes.

Tips On Selecting a Merchant Account Provider

By eSources Editor

eSources Editor

Marketing studies show that e-tailers will lose 60 percent to 80 percent of potential orders if there is no option to pay by credit card; the studies also show that by offering credit card payments, not only will an e-tailer receive more orders, but those orders will be substantially larger.

Online Merchant Accounts A Primer

By eSources Editor

eSources Editor

If you plan to operate in today's e-commerce world, you will have to provide a mechanism for accepting credit or debit card payments directly online.

Intro to Marketing Part I - Sorting the Terms

By eSources Editor

eSources Editor

Does the word marketing make you just a little nervous? Are you concerned that you may not know enough about this skill set that can make or break your business? Our Intro to Marketing series starts at the beginning, understanding marketing jargon, moves on to demystify market research then introduces you to marketing strategies and tactics.

Intro to Marketing Part II Thinking about Target Markets

By eSources Editor

eSources Editor

A target market is the market segment to which a particular product is marketed. Target market is a key concept for your business. The more you know about your target market and how to position your product to sell to that market, the more successful your business will be.

Intro to Marketing Part III Qualitative Market Research

By eSources Editor

eSources Editor

Learn how to conduct the market research you need to understand how to position and promote your product.

Intro to Marketing Part IV Quantitative Market Research

By eSources Editor

eSources Editor

Quantitative market research involves some type of data gathering or the development of some method of measuring and analysing marketing information. One of the best starting places for quantitative market research is the collection of demographic data.

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