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The Key to More Traffic? Keyword Research (SEO Series - Article 5)

By eSources Editor

eSources Editor

If you want to attract traffic to your site, you must know which keywords to use to tap into your target market.

Latent Semantic Indexing (SEO Series - Article 4)

By eSources Editor

eSources Editor

Latent Semantic Indexing, or LSI, is a way for search engines to rank web pages not just on the basis of keyword density, but also on the basis of other words that might be expected to be present in content related to the keyword. In this article we look at this seemingly incomprehensible term.

Search Engines Deconstructed Part II (SEO Series - Article 3)

By eSources Editor

eSources Editor

The second part of the search engine process encompasses the way that the software organises the page content by relevance to the search terms used. This process, known as page ranking, is a critical measure of how often your web page will be seen by users searching on keyword related to your products.

Search Engines Deconstructed Part I (SEO Series - Article 2)

By eSources Editor

eSources Editor

Search engines are the single most used method for finding information on the Internet. In this article we explore how search engines crawl your website for indexing in their search results.

Helping Your Customers Find You and Your Products (SEO Series - Article 1)

By eSources Editor

eSources Editor

Do you dream about searching, for example, 'camping equipment' and finding your camping equipment retail website on page one (at the top!) of the search results page? Good – that's exactly what you should be striving for. At eSources we have gathered our best SEO people to help you achieve that goal.

Selling Strategies – High Profit or High Volume?

By eSources Editor

eSources Editor

When reselling, you can adopt 3 general selling strategies. High Volume, High Profit, or Balanced. In this article which discuss each approach, and the pros and cons of each strategy.

Predicting Demand Trends

By eSources Editor

eSources Editor

Predicting shifts in demand can help you surf the profit waves generated by demand fluctuations. Whether you correctly forecast the increase or decrease in demand for a particular product, you can profit from both scenarios.

Customer-Friendly Shipping Practices Create More Sales

By eSources Editor

eSources Editor

One of the down sides of buying on-line rather than on the high street is the need to pay delivery costs. This downside is often compounded by e-tailers who try to make a lot of additional profit by adding a substantial 'handling fee' to the delivery costs. In fact, there's nothing that makes an eshopper more angry then deciding to purchase an item and finding out that the delivery and handling charges have removed any savings they thought they were getting. Here are some tips for handling delivery that can increase your sales as well as boosting customer confidence in you as a seller.

Attract More Business to Your Website with Well-placed Information

By eSources Editor

eSources Editor

One of the best ways to attract more business to your retail website is to make your website a valuable resource for your buyers. The more information your site contains, the more helpful and indispensable you become to your clientele, and the higher your search engine ratings will become.

It's the Application, not the Idea

By eSources Editor

eSources Editor

Getting Started

Article

Do you wish you could come up with the next fresh product idea that could be patented and sold? Does it seem like all the good product ideas are already out there? Do you feel that you are held back because you’re not an inventor or an engineer or you are simply not the creative type? If you have answered yes to any of these questions, you’re thinking about new product development in the wrong way!

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